Moncrieff has released his hotly anticipated new single ‘AMERICA’ as well as announcing the release of his second EP ‘The Class of 2020’, which is set for release on the 27 November. Moncrieff’s debut body of work ‘The Early Hurts’ EP featured lead track ‘Like I Do’, this debut radio single (released in Sept 2019) received extensive airplay across national radio racking up nearly 12 million audience impressions and 5 million streams. The success of the single and EP led to Moncrieff selling out his first headline show in Dublin in less than 3 hours. His growing reputation also landed support slots touring with headline Irish acts Picture This and Walking on Cars.
Catchy and dynamic, ‘AMERICA’ is another passionate pop anthem doused in Moncrieff’s deft melodic prowess. Anyone familiar with Moncrieff might find this gem a shock; his brooding ballads and soul bearing banger days appear to be behind him. ‘AMERICA’ gives us a glimpse into the more upbeat, urban pop side to this artist’s ever evolving sound. The track is vibrant, rich and laced with satirical commentary. With buoyant beats, choir backing vocals, jangly percussion and sing along refrains this song is an instant floor filler.
Moncrieff’s warm vocals are as versatile as his sound, oozing velvety tones to deliver witty lyrics and clever turn of phrase with sweetness and playful cheekiness. Under the surface of the upbeat production the song’s lyrics hit a deeper note that comments on some of the absurdities of American culture, centred around consumerism and materialism. “We spend money we don’t have on things we don’t need to impress people we don’t like.” This irresistible track is catchy as hell as Moncrieff takes Fun Boy Three’s ‘It Ain’t What You Do (It’s The Way That You Do It)’ and twists in his clever lyrics to create the ultimate bop. Moncrieff is one of a kind and an artist that brings something new and exciting to listeners with each release.
Speaking about the EP, Moncrieff says: “I had planned to release my second EP earlier this year but I felt after all the world kind of came to a standstill that maybe I should hold off. Nobody had a clue what was happening and the music didn’t feel fully right for the time. Then I realised these are the times that I had actually always dreamt about writing songs for and being able to make music that had a voice in this bizarre time we’re in.”
Stream ‘AMERICA’ below
Author : Danu
