Not I is the project of Dublin based musicians Ian Meagher (drums/vox) and Thomas O’Reilly (guitar/vox). They have released a new music video for ‘Please, No Kindness, Please’, taken from their forthcoming debut album of the same name. The music video, which was directed, produced and shot by Redemption Film’s Niall McCann, Matthew Boyd, and Greg Dunn (the team behind feature films Lost in France, and The Science of Ghosts), sees the band embark on a humorous adventure in (or outside) the realm of Dublin’s bingo scene.

With gritty biting guitars pulsing adrenaline to the very core of ‘Please, No Kindness, Please’, Not I craft a wonderful exhilarating whir of alternative rock that ferments and curdles with sublime intensity. The pounding drums progress from a steady background thud to an anarchy calling blitz as the track leads to its massive crescendo. With quirky baritone vocal bursts from moody verses to  falsetto yelps and shouted exclaims, this track exudes character and swagger. It’s dark and smothered in raw instrumentation and the sharp guitars venture from acute strides to crashing frenzy along with the punchy drum progression, With its minimalist approach the band create a wholly invigorating shattering track. With psychedelic dazzling hues and just sheer gritty rawness ‘Please, No Kindness, Please’ marks Not I as a band to keep an eye on. This track is sure to be epic live. 

Watch the video for ‘Please, No Kindness, Please’ below 

Author : Danu